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Video Production

9 articles from Degird Agency on video production — practical guidance from an in-house video production and motion design studio.

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Video Production
12 min read

E-commerce Product Video: What to Make and Where It Runs

An editor's guide to e-commerce product video: the four places it runs, where the footage comes from, UGC-style ads, reels, and what each piece should cost.

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Video Production
12 min read

Social Media Video Kits: How to Plan a Month of Reels

What a social media video kit includes, how many reels you actually need, how to plan a month of posts around one batch, and when a kit beats a retainer.

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Video Production
12 min read

Pre-Launch Teaser Videos: What to Show and What to Hide

How to make a pre-launch teaser video that builds anticipation: the five teaser formats, what to withhold, countdown variants, and when each one should go live.

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Video Production
12 min read

Outsourcing Video Editing: What to Hand Off and How

An editor's guide to outsourcing video editing: freelancer vs agency vs in-house, what footage to send, how to brief the cut, and what a handover includes.

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Video Production
11 min read

AI UGC Videos for Brands: What Works and What Doesn't

An honest guide to AI UGC videos for brands: what the format fixes, how it compares with real creators, where the ethical lines sit, and how to start.

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Video Production
10 min read

How to Write a SaaS Explainer Video Script That Works

A practical guide to writing a SaaS explainer video script: word budgets by length, a five-beat structure, pairing lines with screens, and mistakes to avoid.

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Video Production
10 min read

Product Promo Video Hooks: Winning the First 3 Seconds

How to hook a product promo video in its first seconds: six opening types, a silent-first edit, a sample beat sheet, and the mistakes that lose viewers.

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Video Production
8 min read

The Product Launch Video Guide: What to Make and When

A practical guide to launch video: the three assets that carry a launch, a timeline worked backwards from launch day, and the formats you need live on day one.

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Video Production
8 min read

How Much Does a SaaS Explainer Video Cost?

What really drives the price of a SaaS explainer video — length, style, voiceover, revisions, rush — plus our published rates and what they include.